Family Members’ Perceptions of the Quality of Long-Term Care Essay

This is a journal study that primarily assesses the different reactions of several family members towards the long-term care given to patients through special health care cases. In terms of social healthcare matters, this journal aims to show how much the nursing practice works for the patients in a long span of time. Through scaling the process itself along with the measurement of the competence of the nurses working with the program, the implications of the long-term care applications has been examined well by the authors of the research. The methodology that has been used made this research a primary validated account for further studies in connection with nursing practices. IT is through this journal that the researchers were able to point out the role of nurses in the society as well as within families who are caring for sick members. The ease that is brought about by the long-term care programs handed in service by nurses serves much on the part of the family ties of the individuals directly affected by the application of the said medical process. Undeniably, it is through this process that the nursing practice is further proven both effective and efficient in implying social growth among families through health.

Fast Food: Problem in America? Essay

Imagine you’re at McDonald’s and you’re going in for that bite on your burger. First thing you think about is the tastiness of the burger and not exactly what you’re eating. Little do you know that you’re eating so much stuff that will actually take a toll on your body in the long run? Most Americans do not have this thought running through their minds because all they care about is the explosion of flavor in their mouth and the satisfaction of being full after. Americans should eliminate the regular consumption of fast food because the fast food diet leads to health issues, such as diabetes, obesity, and heart disease. Diabetes is a common factor after consuming fast foods (junk food). For those who do not know what diabetes is: Diabetes is a disease in which the body is unable to properly use and store sugar. Sugar backs up in the bloodstream causing one’s blood sugar to rise too high and fast food is high in sugar even though we do not know it. Even though the fast food may be high in calories, it will lack nutritional value because of the high amount of carbs as well as all the fats. Fast foods are usually high in calories, and highly processed, but they tend to have few vitamins and minerals, and are usually low in fiber. Fast foods often contain large amount of added sugar, and high in saturated fats and Trans fats. Besides diabetes, Americans are highly affected from fast foods in the form of obesity. You can find a fast food restaurant every time you turn the corner and you can choose from burgers, tacos or a sugary drink at most places. As mentioned before: Fast foods are typically high in calories, fat, sugar, carbohydrates, and sodium. I believe the rate of obesity is so high because of how inexpensive it is to buy and also due to multiple locations of fast food restaurants. Obesity is starting to become a major factor in America these days due to all the fast food we consume. In addition to Obesity in America, it is now becoming a big deal to the youth. As said before, most fast food chains lurk around every corner and is  very tempting to the human eye. Along with the location of fast food our lifestyles have changed over the years where we live in a fast paced society. The fast food industry understands this which is why there is a drive through window. You can order something healthier on the fast food menu, but most of the time you are being rushed to order and you make the wrong choice, or because the healthier items on the menu are usually the most expensive. Either way this is what I see when I order from fast food restaurants. Finally, the most serious outcome of consuming fast food in your daily will be heart disease and eventually death. Studies found that consuming fast food as little as once a week increases the risk of dying from coronary heart disease by 20 percent. The risk goes up to 50 percent if you eat fast food two to three times weekly, according to the study. Worse still, the risk shoots to 80 percent for those who eat fast food four or more times per week. The study I found was interesting to me and it had me thinking of my own eating habits. Can you imagine with all the excess carbs, fats, sodium, sugars, and cholesterols being absorbed in your system that it will play a major role on your cardiovascular system? The thought of this was quite stunning and should be taught worldwide to prevent heart disease, which will lead to death. Fast food will always be a favorite meal for anyone that doesn’t have time to cook, on a budget, or just prefers the tastiness of the grease. Down the road if fast food is consumed daily then the effects will be catastrophic on the human body such as diabetes, obesity, and heart disease. Fast food might not seem harmful at first, but the effects will soon become noticeable such as your waist line will become a lot bigger and you will start to feel out of shape even if it is simply walking that you do. Most of this essay is referring to the Americans, but if I were to specify which category that fast food affects the most the category would best suit the adults and children would be another category that suits this very well. Childhood obesity is on the rise and everyone throughout the world should know this, but for now just be aware that fast food is a major cause for diabetes, obesity, and heart disease.

Relationship Marketing Ryanair

Ryanair was established in the year 1985 by the RYAN family and has grown from a small airline flying a short hop from Waterford to London, into one of the Europe’s largest carriers. The company expanded and within 4 years it had 350 employees, 14 aircraft, and carried 600,000 passengers a year. It is currently serving to 26 European Countries with 148 destinations. It operates on 794 different routes daily serving by more than 1050 flights in a day. It has totally 169 aircrafts running for different routes with 5986number of employees working in it However, Ryanair’s costs rose drastically and it recorded losses of  £20 Million sover four years despite its growth. Although consumers were continuing to fly Ryanair due to its low costs, some type of change was needed in order to revamp the company. Under a new management team, a major overhaul of the airline was undertaken in 1990/91 and it was relaunched as the first of the new breed of ‘Low Frees/no Frills’(Scribd.com(2009)) Company Perspectives: Ryanair is Europe's prominent Low Fares Airline: In 2011 we expect to carry over 6 million passengers across 34 routes. Ryanair have recently added 7 new European routes to our ever expanding network. It is market leader on every course where it competes with Air Lines. Ryanair is convinced that Europe's high-cost and often state-subsidised airlines will be no match for its low cost, no frills formula. Ryanair set to grow by 25% each year, and a US $2 billion order for 45 new aircraft in place, millions of European air travellers will feel the `Ryanair effect' in the years ahead. Literature review: Methodology Validated the dynamic nature of the aviation sector and in particular the evolve nature of ( low cost carrier) LCCs and airport networks this paper can only provide a snap shot at a personal point in time. In their contact with airline operator, airports need transparency and stability involved Ryanair, in the face of severe rivalry from other airports in mainland Europe by submission them a financial package comprising summary landing and handling charge, marketing of the airlines services, office space, pilot place, in addition to payment for employment and education. The issue was therefore one of clearness with the financial incentive seen as a twist of the air transport market. It would come out to be that all â€Å"start-up† deals must be apparent and fair, it may be that in private owned airports maybe more signal to LCCs than those which are publicly own. Benefits to local economy Some publicly own airports have selected to draw LCC with preferential deals in order to challenge to take benefits to the local economy. Whilst such profit may accrue, it can be complex to predict/quantify. For example, the owner of an airport in Southern Europe and the local tourist influence worked together in submission a package of concessions in order to draw a LCC to the airport with the intension of attract tourists to the local economy. As such, the airport paid aeronautical charges, provide a bus link to the town centre and made a financial involvement to advertising the service. It was establish that passengers were with the airport as a transit point on their outside access journey to their holiday objective, leaving only secondary benefit to the local economy and little or no advantage to the airport The 7 P’s of Ryan air marketing: Ryan air is the European low cost airline. Low cost or no frills marketing strategy are of great interest to marketers since the marketing mix employed tends to run in opposition to what makes a large brand – and Ryan air is a great brand and a very popular business. In 2009 the company solve for 30% of its local Irish rival Air Lings after a prolonged takeover bid. Difficult trading disorder meant that Ryanair made its first annual loss in 2008/9. O'Leary put this down secure to rising fuel costs (as did British Airways in the same year). The company also necessary to take into account the burden of purchase its stake in Air Lines. So in reality object are looking good for Ryanair and its budget operation – since the business aimed to fly double the amount of passengers. Ryan air’s marketing mix:- Product or Service. Ryanair has low fares. Low cost, no frills air travel to European destinations. There is no free food or drink onboard. Food and drink are income streams. You buy them onboard, or you do not – take your own food and drink if you like. There are other income streams – or ancillary revenue. The company has bargain with Hertz car rental, and a number of hotel businesses. So Ryanair takes a commission on ‘up selling' i.e. ancillary revenue. Other examples include phone cards and bus tickets. About 16% of profit is made this way. This keeps costs lower. Price 70% of seats are sold at the lowest two fares.30% of seats are charged at higher fares. The last 6% are sold at the highest fare Ryanair sometimes get in trouble with bodies such as the Advertising Standard Authority (ASA) in the UK over differences between advertised and actual price – in fairness to Ryanair these are rare mistakes. Place Ryanair does not use travel agent so it does not pay agency commission. It uses directs marketing technique to recruit and retain customers, and to extend products and services to them (i.e. Customer Relationship Management). This reduces costs. You book online over the Internet. This saves them 15% on agency fees. They are base in Stan stead in Essex – which is known as a secondary airport. It is cheaper to fly from Stan stead than either Heathrow or Gatwick, and since it is less occupied Ryanair can turn aircraft around more alert. Many of Ryanair's destination airports are secondary. For example if you fly to Copenhagen (Denmark) you begin in Malmo (Sweden) – although it is only a short coach trip over the border. Secondary airports .depend upon this single carrier – some (it is rumoured) paying up to  £100, 000 for each extra new route. Costs are lower and aircraft can be turned around faster. Promotion Ryanair employ controversy to promote its business. For example in 2009, the company justification that passengers would be charged  £1 to use the toilets on board. O'Leary reasoned that passengers could use the dying at either the destination or arrival airport. This would rapidity things up. Some of their aircraft are decorated in the uniform of advertisers e.g. News of the World, Jaguar and Kilkenny (beer). People Pilots are recruiting when they are young as pilot cadets. They work hard and take early promotion and then move on after 10-years or so to further their careers. Cabin crew pay for their uniform to be clean. They invest in their own training. They are mainly important for passenger safety as well as ancillary revenue onboard. Physical Evidence They pay as little as likely for their aircraft. Plane are the most expensive asset that an airline can make. They get big discount on aircraft because they buy them when other airlines don't want them, for example after September 11th, or on the spoiling of Iraq and Afghanistan. Aircraft manufacturer cannot simply end a supply chain in minutes. If orders are being cancel or delayed, this is when to buy. It was rumoured within the industry that Ryanair was buying Boeing 737s – list price around  £40,000,000 (forty million pounds) – with up to a 50% discount. Process There is no check in. You easily show your passport and supply your reference number. Beyond any distrust, Ryanair is one of the strategic marketing successes of the last decade. Certainly synergized by Michael O'Leary – the low cost strategy that it employ is unusual and industry changing. In many ways the business has looked intimately at all appearance of it markets and operations to remould the industry and customer expectations in a unique way. The determination here in this post was to introduce a company and its assorted strategies for long run business success. Much of these marketing strategies illustrates are very much Ryan air relationships with customers. Customer Affairs & Service Audit (CASA), are two teams that have been set up by the company to track customer satisfaction and complaints. which are recent additions to network of regional offices in UK/Europe. They have covered areas globally and in doing so they have already reviewed an improvement by 50 % when it comes to dealing with customer complaints as they are being dealt with quickly and in local areas to customers. The service audit team check products and services on regular basis for improvements and for assistance in ensuring success they also have a team of mystery shoppers who will report back any suggestions and changes from a customer point of view. Internal and external checks are carried out all departments from customer services to flight staff. All reports are then reviewed and changes are implemented to ensure customers are receiving a high standard of service and communication with the company. Government Technology Interest Rates Culture Exchange Rates Ryanair has been successful in maintain its rapport and relations with customers and different areas of their services such in flight entertainment, food, tourism and overall services. It also been seen that Ryanair has had some problems in customer relations in reference to airport services as they have received complaints with the method airport staff have treat customers with complaints. Though this has been effectively dealt with by internal departments it still highlights problems that are having with external staff. Emirates can implement a training session that is more focused on them to certify that there processes are getting executed in accordance to what the customer first experiences whilst booking online or through an Ryanair Airline. Ryanair Customer Loyalty â€Å"It offers a comprehensive range of CRM and loyalty solutions† It launched several programmes where they had different levels of rewards schemes for both business flyers and annually holiday flyers. The miles collected can be spent in hotels, high street shops, car rental etc .Schemes for those travelling on Ryanair flights were the miles can be used for in-flight services such as games, special meals were also been introduced. This form of loyalty scheme for existing customers can also be a very attractive way of new customer retention as in the long term they will have benefits firm that they spend today. Their loyalty scheme also targets customers from their other sister companies as it isn’t only exclusive to flyers but also to those that consume other services and products from Ryanair Group They offer competitive loyalty schemes for users and update their schemes as they view the changes in the market place. Customer segmentation The evidence is irrefutable. With marketing budgets person squeezed, marketers see improved targeting as critical. That means improved customer segmentation bas on the ability to score customers’ tendency to buy, churn or default – and react accordingly, at speed. Armed with better customer perceptiveness (such as predictive analytics, uplift modelling and data visualization) you can start to engage customers based on deeper and more significant insights, creating system based dynamic customer segments – a segment of one. The latest customer segmentation solutions are intelligent. They are not finite. They are not static. They are based on sound data management values and fed by a faithful stream of information that reflects changes in customer aspirations and circumstances. It means that campaign can be managed dynamically, in real-time to communicate with customers at what we call ‘moments of truth’ – those seminal mome nts when people are most engaged with the brand.

Doea a dividend policy matter Essay Example | Topics and Well Written Essays - 2000 words

Doea a dividend policy matter - Essay Example But the practitioners are of the opinion that dividend policies do play an important role in this regard. They provide examples in this regard that there are numerous companies whose share prices have jumped to a new high after their announcement to pay regular dividends. The process of paying dividend by companies is considered very important because it sends a powerful message to outsiders of the company about the future prospects of the organization. If an organization is able to pay out consistent dividends over time to its shareholders, it can be concluded by the general public that the fundamentals of the organization are very strong. It should be noted in this regard that focusing solely on the dividend policy of an organization is not sufficient. The company must also have the money that is required to pay dividends to its shareholders. Any company’s sources of funds must equal its uses of such funds. If an organization pays dividends to its shareholders and this is considered as use of funds, there must be something that has to change in the uses and sources statement. In this regard it could be said that given the investment policy of the firm, the dividend policy decisions of any firm is dependent on the choice of its financing strategy. An organization has to take a decision in this regard whether it wants to rely heavily on external funds to finance its projects and then paying back those funds to the providers of finance in the form of higher dividends. The other way is to retain a part of its earnings to finance its growth. Ploughing back of profits is an important tool by which an organization ca n effectively finance its projects without relying too much on outside sources of funds (Miller, 1977, pp. 261-265). It can be said at this point that generous dividend policies may not be considered as the best for an organization. The organization’s

Week 11 Essay Example | Topics and Well Written Essays - 250 words

Week 11 - Essay Example I believe government resources are for the benefit of every ones use, and by protecting them, it gives me an opportunity to contribute to the aspect of nation building. Another reason for my interest in the profession is that I am knowledgeable of the American constitution and the various laws operating within different states of America. I want to apply this knowledge into serving my country. Finally, the job provides a stable income, which is lucrative. The estimated average salary of a state trooper is $ 48,000 (Lim and Kirsten, 12). Ten years from now, I am planning to serve the government as a FBI agent. This is a national duty, as I will be serving the Federal government (Lim and Kirsten, 32). My reason for an interest in this job is to apply the skills I gained as a state trooper, in ensuring that there is law and order to the citizens of the country. My short term goals are to advance my studies, and acquire a master’s degree in criminology. I believe this degree will give me sufficient skills that will help in ensuring that I discharge my duties, as a state trooper and FBI agent efficiently, and effectively. My long term goals, is to one day head a security organ within the state level of the national level. This can either be the State police unit, the FBI unit, or even the States intelligence units. To achieve these goals, I need to work hard, not only in attaining my graduate degree in criminology, but also in while discharging my duties. This will ensure that I get positive performance appraisals, and thereby giving me an opportunity to move up the

The Communication Challenge In Change Management Essay

The Communication Challenge In Change Management - Essay Example The project starts off with the concepts and theories of change management to give us a handle on what the process is all about. We acknowledge that enough has been written about the subject, but a thorough discussion of its theoretical roots is necessary for us to pin down the object of our own research, which is expected to be uncovered from the results of the survey and research based on sub-questions 1 and 2. These sub-questions are as interesting and necessary as the primary question because they will allow us a look-see on how the change management theories are translated into actual practice, and how communication plays a role in that process. We then attempt to justify this information through a case study of companies that practice change management. Relations to Existing Literature The basic idea of change management is to bring order to a disorderly situation. It is also described as the process of locating and identifying problems for the purpose of solving them. Once the problem is identified, change is then carried out either by transformation, reduction or application. By transformation, the objective is to change the situation from a "problem state"... From the research, it can be comprehended that the basic idea of change management is to bring order to a disorderly situation. It is also described as the process of locating and identifying problems for the purpose of solving them. Once the problem is identified, change is then carried out either by transformation, reduction or application. By transformation, the objective is to change the situation from a â€Å"problem state† to a â€Å"solved state.† Through reduction, change management is aimed at lessening the magnitude of the problem to at least blunt its effects on the organization. As for application, management deals with the problem by calling in specialists to transform, reduce or eliminate said problem. For efficient management of the changes that could influence the smo oth operation and viability of the business, there are four basic change management strategies set forth in the literature, which are led by the â€Å"empirical-rational† strategy. In this particular strategy, Lewin, K. says the changes are communicated to the employees by setting up reward and incentive systems based on the notion that people, being rational beings, respond positively to a give-and-take proposition. The chief concern of the proposed dissertation is to sketch change management as it is applied and communicated in different industries, of which precious little is mentioned in the existing literature. For the most part, the literature is only concerned with the theories and concepts of change management.

Business Economics Essay Example | Topics and Well Written Essays - 3750 words

Business Economics - Essay Example There is an inverse relationship between a country’s current account and its foreign debt, all things remaining equal. This can be observed from the current account and foreign debt statistics of Australia, in the current year. In the year 2009 there is a deficit in Australia’s current account. This is because of a continued rise in its net foreign debt which results in a negative impact on a country’s current account. As shown in the figure below – the total current account deficit for the year 2009 amounts to $6346 million. Revenue gains received by a country help in increasing the balance in its current account while excessive expenditure leads to a deficit. Thus, if a country imports more goods and services than the goods and services it exports, it leads to a deficit in its current account and vice versa (Daly, 2004). The above figure shows an increase in Australia’s net foreign debt, over the years from $506,355 million in 2006- 07 to $616,650 million in 2008 – 09 (Australian Bureau of Statistics, 2009), thus indicating that its exports far exceeds its imports, and the savings are relatively lower as well. Thus, it can be said that there is an inverse relationship between current account deficit and foreign debt of a country, as the foreign debt increases, with savings remaining constant, there is a deficit in the current account while, a reduction in foreign debt, increase in exports, increase in savings, etc would lead to a surplus in the country’s current account. Another significant relationship between CAD (current account deficit) and foreign debt of a country is the fact that as the country experiences a CAD it leads to an increase in foreign borrowings, which is required to pay off the deficit, which ultimately leads to a further increase in foreign debt. As the fore ign debt rises, the interest on it rises simultaneously,

Marriott Hotels Research Paper Example | Topics and Well Written Essays - 1000 words

Marriott Hotels - Research Paper Example For purposes of this brief analysis, too specific to the graphics will be analyzed with relation to formulating a marketing strategy more appropriate to the needs of Marriott Hotel group. Within this analysis, the age groups of 18 to 29 as well as 61 to 75 will be analyzed. The ultimate rationale for picking these two demographic groups is with regards to the fact that the age group between 61 to 75 represents nearly the entire non-business travel and client base that hotels receive in any given year. Similarly, it is necessary to examine the 18 to 29-year-old demographic so that the marketing strategy will not be unnecessarily/unduly focused upon the needs of a much older demographic. Likewise, it is the hope of this author that through a distinct analysis of all of these groups, the marketing strategy which will be formulated will be more able to target specific needs, weaknesses, and strengths that exist with respect to each group. Firstly, with regards to the expectations that 61 to 75-year-old age group integrates with, it is been the understanding of the research that has been performed that the level and extent to which services within the hotel experience are made available are one of the primary determinants for whether or not the experience was ultimately positive or ultimately negative (Borrus 36). Whereas this is not to say that the quality and extent to which services are offered within other age groups and demographics are not the value, it merely underscores the fact that within the specific age group a level of expectation has come to exist with regards to the way in which stakeholders within the hospitality industry will seek to go above and beyond as a means of maintaining a valued customer relationship with some of their most frequent visitors. Naturally, when engaging with an older demographic such as those between the ages of 61 to 75, it is also necessary and has been referenced from the research that this particular group places a high em phasis on the representation of an on staff concierge (Cook 155). Whereas other younger demographics might not require such services due to the pervasive level of the Internet and the readily available information that it provides, this particular older demographic still relies upon in greatly values the existence of a concierge within the hotels in which they stay. This preference and reality must necessarily inform the marketing strategy of the firm as a means not only of saving many of the concierge positions and not letting them fall victim to cost-cutting but also as a means of marketing specifically to this particular demographic. Whereas it is always been necessary for a hotel chain to update and renovate on a regular basis, with respect to the youngest in a graphic which will herein be analyzed, that of the ages between 18 to 29, this demand is of vital importance and preference (Brier 28). As a function of the research which is been performed, the author has noted that this particular demographic places a high level of emphasis and preference with regards to how modern and technically up to date a given hotel might be. Whereas all demographics place a high level of importance upon cleanliness, friendliness of staff, location, and level of services offered, the younger demographic places the most emphasis on the aesthetic values combined with the chic factor. Moreover, as one might expect, the overall level of

Financial crisis regulatory Essay Example | Topics and Well Written Essays - 2000 words

Financial crisis regulatory - Essay Example Robert Shiller examined the controversy of the global economic crisis and its management and raised prudent arguments about the practice. The economist argues that democratization of finance provides an ideal strategy of managing the contemporary and future economic crisis. Some analysts support Shiller’s perspective while others have criticized his ideology. Interestingly, few economists argue that the financial regulations adopted by the OECD countries are sufficient in containing financial crisis (Gray & Akseli, 2011 p. 2). Considering the magnitude of the idea of global financial crisis management, there is a need of developing knowledge of ideal approaches of managing the problem. This article provides an analysis of the debate started by Shiller concerning democratizing finance while comparing the argument with the types of regulatory measures practiced by the OECD countries. The Shiller’s perspective on financial crisis Shiller explores the importance of moral re putation of finance institutions in management of economic crisis. After the 2008 global economic recession, anger expressed itself in objections around the world. People constantly criticized how powerful profit oriented social-economic procedures have influenced financial institutions. The Occupy movement staged serious actions challenging the relationship between the government and businesses. A clear insight was that individuals responsible for the crisis would revitalize their moral reputations by adopting acceptable financial procedures (Kroszner, Shiller & Friedman, 2011 p. 4). Shiller has popularized an idea that economists need to reclaim the finance for the common good instead of condemning it. He argues that finance is a powerful tool that the society can utilize in solving its problem and in developing its general welfare. The global economy needs more finance but not less and the finance should facilitate the attainment of the society’s goals (Tropeano, 2011 p. 5 ). Consequently, the analyst emphasizes the need of rethinking about finance and its responsibility in the society. Particularly, Shiller claims that financial management should not merely include the manipulation of money or control of risks but should mainly involve the stewardship of community’s assets. The economist highlights how individuals serving in the financial careers can manage, safeguard and increase the public assets. Moreover, the analyst explains how finance has contributed to the good of the society through inventions, savings accounts, mortgage and pensions. Consequently, Shillers insists that economists and policy makers should devise new strategies for rechanneling financial creativity to benefit global economies (Princeton University, 2012 p. 1). Previous regulations schemes have targeted restricting the financial sector by slowing down the development of lending or trading. However, Shiller’s alternative believes that this ideology is unproductive especially in the current dynamic industry that presents high degrees of dynamism. The Shiller’s model values the importance of creativity, personal morality, education and effect of finance on the people’s lives (Princeton University, 2012 p. 1). Shiller supports the present financial regulation system arguing that although the system is imperfect, it plays a significant role in stabilizing the global economy.

Baz Luhrmans modern interpretation of the Shakespeare play Essay Example for Free

Baz Luhrmans modern interpretation of the Shakespeare play Essay This essay is based on Baz Luhrmans modern interpretation of the Shakespeare play; Romeo + Juliet. It will be focusing on the opening scene, and Prologue. I will be analysing how Baz Lurhman portrays the feud between the Montagues and the Capulets. I will also be discussing how the presentation of The Prologue helps the audience to understand the play. The film begins with a blank TV screen. The TV screen could represent the modern interpretation to the play. The screen the becomes occupied by a news-reader, who begins reciting the sonnet. The idea of the sonnet being read off the news, emphasises the how important the situation is. Once the news-reader has completed the sonnet, the TV transports you to the scene of the play; Verona. The establishing shot becomes apparent; a Montague building separated form a Capulet building, only by the statue of Christ. This emphasises the theme of religion, and the line in the sonnet: Both alike in dignity This is because each building belittles the rest of Verona, as well as the other. The camera then speeds up and shows a sequence of fast shots. This is known as mise en scene. This represents a degree of chaos, and highlights the conflict between the two families. The Prologue is then recited again, this time, by the Friar. As he reads, the words are reinforced by bold, white text, on a black background. The contrasting colours could be highlighting the two families differences. The use of colour; in this case black and white, are most likely an deliberate choice, as black and white are both immediate opposites, therefore helping the audience differentiate between text and background. This allows the audience to correlate the friars voice with the text, despite the short amount of time in which the text is shown. After the Friar has completed The Prologue, the camera focuses on a family tree, of each family; in turn. Almost as soon as it has shown the family trees, the shot becomes engulfed in flames. The flames could convey a message of hatred, rage and anger between the two families. From the flames, a newspaper heading appears, whilst the flames fade. The heading suggests re-occurring violence between both the Montagues and the Capulets, and could also show that the feud is still as strong as ever. We can then learn that the strongest of the families quarrel lies between the youth of each house. This becomes apparent when the camera focuses on a number of magazines, with the younger generation of each house on the cover. Baz Lurhman also incorporates the use of magazines, as opposed to tabloids, when referring to the youth, as younger people are usually more associated with magazines. In the next shot, the parents of each house are pictured, accompanied by the actors name and character. In turn, the same happens for every character. This is important, as it allows the audience to differentiate between the members of each family, and who the main roles are. The types of shots depicted are very solemn, except for a character named Paris. He is shown in a happy scene; as he is not involved in the feud, whilst every other character is affected, in some way, by the civil conflict. The Prologue concludes with a montage of shots, featured earlier in The Prologue, aswell as a repertoire of emotion-provoking shots, from later in the film. As the closing sequence is shown, shots of fireworks are merged in, to again, establish the theme of chaos. Finally, the title appears, and The Prologue finishes. The final aspect of Baz Luhrmans interpretation, is the Music. Without this particular piece (Carmena Burana), The Prologue would not provoke as many emotions within the audience. This is because; as the tempo, and volume rises beyond forte, Baz secrenises the action scenes to run along side this. He also utilises the piano-pianissimo parts of the piece to again, establish the sonnet. All together, the music adds the element of drama, and strong emotions to the opening scene.

An Analysis Of Pulling Levers Policing

An Analysis Of Pulling Levers Policing Many jurisdictions have been experimenting with comparatively new problem-oriented policing models to halt gun and gang violence among chronic young offenders. Originating in Boston, one approach is the focused deterrence strategy, also known as pulling levers. Its intentions are to affect the demeanor and surroundings of the serious offenders that are known as being at the center of the gun and gang problems. The strategy seeks permanent elimination of the drug dealing with corresponding reduction in crime and improvement in the quality of life within the neighborhood.( Corsaro et al., Oct. 2009, p. 2) The pulling levers plan of attack tries to deter the violence by making potential offenders believe that stern and swift consequences would follow such behavior. A major part of the pulling levers strategy is the delivery of a straightforward message to a small group of offenders, letting them know what behavior will not be tolerated and the consequences of that behavior. There are so me key elements to the implementation of the pulling levers strategy. In addition, the pulling levers strategy has several advantages and disadvantages. When implementing the pulling levers strategy, several key elements have to be in place in order for it to be successful. These key elements give the pulling levers strategy an advantage over traditional policing. The first element is enlisting the help and support of the community. Residents have to feel that the actions of the officers are legitimate and that nonviolent youth are not being put at risk of being caught up in the justice system. The gathering of a multiagency enforcement group with the power to make decisions is the second element. The group should include police, probation, and parole, as well as state and federal prosecutors. Most often offenders are involved in a wide range of other crimes, which leaves them open for law enforcement to pull every lever of criminal justice intervention to crack down. There is an enormous sanctioning power that the enforcement community could bring to bear against particular gangs and gang members.(Kennedy, Spring 1997, p. 461) The t hird element is having an effective way of communicating with offenders. The multiagency group needs to show offenders the cause and effect of the pulling levers intervention. A direct message that violence will not be tolerated and every legal action will be taken to prevent such violence. The message can be delivered in a variety of ways, such as talking directly to the violent offenders on the streets or holding a public forum with a group of invited offenders. The multiagency group assumes that the message will be reverberated to other offenders through an informal communication network. Another key element is getting researchers involved in the process. Researchers can provide the interagency enforcement group with reliable data and performance evaluations of strategys progress. Research has shown that the pulling levers focused deterrence strategy to be useful in decreasing gun violence among young chronic offenders. The most known is the Boston Gun Project/Operation Ceasefire intervention. It was attributable to a significant decrease in homicides among youth, and nonfatal gun violence. Replications of the Boston Gun Project/Operation Ceasefire strategy have also shown reductions in gun violence. There are two more very important advantages to implementing the pulling levers focused deterrence strategy. First, each gain of control applied increases the effectiveness of the pulling levers strategy. As the baseline level of violence begins to diminish, the multiagency working groups response to new violence problems should increase. Second, it divides the general load of these offenses. For example, instead of patrol officers taking on the general load of deterring violent offenses the responsibility is shared with personnel from other agencies, such as probation, parole, and social service. A challenge or disadvantage that the pulling levers strategy faces is its relatively small scientific evidence. It has been demonstrated in several replications that the pulling levers strategy works when dealing with young serious violent offenders, but it has yet to be implemented for other problems. Another problem is establishing trust with the community. One of the main steps toward implementing the pulling levers strategy is having the trust of the community. Distrust corrodes the creative process that criminal justice agencies and community-based organizations are necessarily engaged in.(as cited in Weisburd and Braga, 2007, p. 184) Without community trust and support the program will surely fail. Establishing trust can be very difficult in communities where racial tensions between the residents and the police are present. For example, in Boston a new mechanism of police accountability was necessary in order to create trust that that new programs would be beneficial to the com munity (as cited by Weisburd and Braga, 2007, p. 172) due to the perception of racism that existed. The community has to be able to hold law enforcement accountable for their actions and have to know that any actions taken by law enforcement will keep them safe and not cause further detriment to the community. Safety is only one dimension on which citizens evaluate police actions(Fagan, Summer-Autumn 2002, p. 139). Also, lever-pulling is resource draining. There are many time-consuming aspects, including organizing and attending the meetings, ensuring compliance with the conditions of probation, and responding to a violent act.(Chermack, Jan. 2008, p. 49) In the end the pulling levers focused deterrence strategy depends on two pertinent components: how well the consequences are customized to the targeted offenses, and if the promises made to would-be offenders are kept. Unfulfilled promises and hollow threats from law enforcement can only lead to more problems with the offenders. In order to establish trust with the community and instill fear in the offenders all promises and threats should be carried out. Also, without the political support of the community, the police cannot pursue an innovative enforcement strategy that targets truly dangerous youth at the heart of urban youth violence problems. (as cited in Weisburd and Braga, 2007, p. 185) 2. How would you conduct a study to test whether pulling levers policing works? You must use qualitative, quantitative, or a mixed methods design. Detail the steps from start to finish including the measures you wish to test. The goal of conducting a study to measure the pulling levers strategy is to help facilitate better decisions by law enforcement agencies. The study should help answer two questions: Was there a decrease in the problem and if so was it the result of the response imposed? By answering these questions law enforcement can decide whether to end the pulling levers strategy and focus resources elsewhere or to apply the response to other problems. The type of design used in this study is an experimental quantitative design . By using this type of study, changes can be evaluated mathematically before and after the implementation of the pulling levers strategy. For example, the study being conducted wants to know if there was a decrease in youth homicides after the implementation of the pulling levers strategy. First, the study would take place in a large metropolitan city where youth homicides are above the national average, like Chicago, Illinois. The first set on analyses would be gathered from secondary information sources for demographic, policing, economic, and homicide patterns over a span of 2000-2009. This will be the main database used for the analysis. Official police data would be obtained from the Chicago Police Departments statistical reports. Economical and demographic data would be gathered from the 2000 U.S. Census. Economic data would also be gathered from the U. S Bureau of Labor Statistics. From the information gathered the officers will found out who are the target offenders and areas with the highest youth homicide rates would be the communities used in the study. Much crime-violent, drug, property, and domestic-is concentrated in certain neighborhoods, particularly poor minority neighborhoods.(Kennedy, 1997, p. 459) Two teams of officers would be organized to patrol the beat in these two communities to implement the pulling levers strategy. This would take place over the span of three years. The officers using the pulling levers strategy would deliver a specific deterrence message to the youth offenders. In the case of the Boston Gun Project/Operation Ceasefire the message was delivered in formal meetings with gang members; through individual police and probation contacts with gang members; through meetings with inmates of secure juvenile facilities in the city; and through gang outreach workers.(Braga et al., 2001, p.5) Also, a multiagency law enforcement team would convene several meetings with serious gang offenders where the team would communicate its new standards for conduct, indicating that violence will not be tolerated. Each offender has certain background characteristics.that interact with dynamic characteristics(DeMichele and Paparozzi, Oct. 2008, p. 70). So when there is a violation of these rules, the multiagency law enforcement team would respond by using all available sanctions or levers to punish the offender. Those in which these sanctions were imposed on would become the source of discussion in subsequent meetings with potential would-be offenders. In terms of analysis, one of the most widely adopted statistical procedures in econometrics and criminal justice used to determine the impact of programs and public policies is time series analysis.(Corsaro et al., Oct. 2009, p. 20) During the three years, analysis of the strategys impact would consist of a time-series design. Every month the strategy would be reassessed. A count of youth homicides would be conducted to see if the program is working properly. Also there would be a monthly count of calls for shots fired. Once the three-year implementation of the program has concluded the data for the youth homicides and calls for shots fired would be compared to the data before program implementation. Key outcome variables would be the monthly number of youth homicide victims 21 or younger in the two targeted areas, and a monthly count of shots-fired citizen calls citywide. Also, youth homicide trends in would be compared with the youth homicide trends in other large U.S. cities. The implementation of the program would start in April, 2010 and end April, 2013. If the program was implemented successfully the time series analyses should show a reduction in monthly number of youth homicides from pretest to posttest. There should also be a significant decrease in calls for shots fired. With the successful implementation of the pulling levers strategy there should be an overall decrease in criminal activities with the communities and the city. An important question for policymakers to consider when deciding to implement a lever-pulling strategy is whether a working group is willing to commit the time and resources for effective follow-up.(Chermack, Jan. 2008, p. 152) Communities that suffer loss and injury from gun violence are most often those that are racially segregated and socially disadvantaged. Policing in this social context requires sensitivity to questions of legitimacy and procedural fairness.(Fagan, Autumn-Summer 2002, p. 147)

Shell Is A Multinational Company Commerce Essay

Shell Is A Multinational Company Commerce Essay Shell is a multinational company dealing with oil and gas. The Headquarters of the company is in Hague, one of the cities of Netherlands. It has a registered office in London, and by 2011, the company was second largest company in relation to revenue growth, and profitability. In the oil and gas sector, the company is second to ExxonMobil in terms of operations and its capital base (Bruijn et al, 2002). The company is grouped among the six most influential oil companies in the world. The other five are Chevron, Exxon Mobil, B.P, Conoco Philips and Total S.A. The company operates in all areas of oil and gas industry, these areas include exploration of oil and gas, supplies and distribution, marketing, production, refinery, petrochemical development and power generation (McIntosh, 2001). The company is also concerned about environmental conservation, and it has invested heavily on the production, and distribution of renewable energy (Carroll, 1999). It supports initiatives of developing and distribution bio-fuel energy, wind and solar power, and hydrogen energy. Shell has branches in 100 countries, and operates an approximate number of 44000 service stations. The company producing more than 3 million barrels of oil per day, and this makes it second to Exxon Mobil. Due to its massive size, and huge capital base, the company is an important player in the international system. It has the capability of influencing world leaders to enact policies that will encourage capitalism, and liberalization of their economies (Carroll, 1999). Due to its size, and the complex business activities the company engages in, the company operates under four main divisions. These are projects and technology, upstream international, upstream Americas, and downstream (Bruijn et al, 2002). The role of upstream international is to manage business operations of shell that are outside the American continent. The division is responsible for identifying new oil and gas fields. It refines crude oil, liquefies it and transports the gas. The division creates the necessary infrastructure required to supply and deliver the oil products of the company to the target market. The division operates through geographic locations, and each location has its own CEO. In some instances, the upstream international unit collaborates with all its geographic units to deliver a service considered essential and important (Bruijn et al, 2002). This only applies when the geographic unit of the company does not have the necessary skills to deliver the service. The Projects and Technology department is responsible for developing new and technological innovative systems, for purposes of improving the efficiency of the organization. The Unit concerns itself with the distribution of the organizations major projects, and it is not restricted to regions (Carroll, 1999). It supplements the technological innovations of Upstream and Downstream divisions of Shell, and it is responsible for providing leadership and advice on the areas of environmental conservation, health, safety, and procurements and contracting. The downstream division is responsible for the production, manufacture, marketing, and distribution of the products and services of Shell Company. The unit refines, distributes and transports crude oil products (Green, 1985). The upstream America is responsible for the business activities of the organization in North and South America. In this region, the organization looks for new sources of oil, and gas. It also creates an infrastructure that has the capability of efficiently transporting the products of the company to its target markets (Jordan, 2001). The division is responsible for extracting bitumen from oil sand. It converts them to crude oil, and thereafter refines them to produce energy. The main objective of the company is to search for oil and gas, and thereafter produce the product, manufacture ità ¢Ã¢â€š ¬Ã¢â€ž ¢s, and deliver the product to the market. The company also explores for gas, refines it, and transports the product to its target market. The company also produces chemical products, and an example is the shell lubricant used to service the spare parts of motor vehicles (Carroll, 1999). To effectively sale petroleum, the company operates more than 44000 thousand petrol stations all over the world. The company operates oil refineries, and their objectives are to convert crude oil to finer oil particles that can be used. The company produces renewable energies. And it does this by developing solar panels that have the capability of transforming sunlight into electric energy (Bruijn et al, 2002). The company has operations in Africa, Asia, Europe and the Americas, and therefore there target market is anybody using automobiles in the countries of their operation. Shell Company has various innovative challenges, and opportunities. The chairman of Royal Dutch Mr. Jorma Olila states that the success of the organization is because of its innovation in technology, market research, customer relations and production. The company invests heavily in research and development, for purposes of developing products that will stimulate the market, and give them an edge over its competitors. The management of Shell realizes that business organizations are under pressure to innovate (Carroll, 1999). This is because of the recession happening in Europe and America, the growth of the Chinese and other developing economies, an increase in the population of the world, advanced technological developments, and changing trends at the international business environment. On this note, shell identifies three opportunities on which it needs to develop innovative ideas. These are, investing heavily in research and development, initiating measures to quickly commercialize their ideas, and looking for ways of effectively working with external partners (Bruijn et al, 2002). The growth of the Chinese economy and of other developing countries presents a challenge to the objectives of Shell Company. This is due to the fact the market conditions in this countries call for low cost products. These markets also insist on the different lines of production. This is a challenge to shell because it will require the organization to revamp its business strategy, so that they can penetrate through these markets. However these markets present a lot of opportunity in relation to energy requirements, which is an essential element for the growth of an economy (Jonker, 2007). It therefore calls for an innovative mind, to penetrate through these markets, and shell has done exactly that. Shell recognizes China as an important market, and center for research and development. To penetrate the market, shell involves the various universities, and institutions of higher learning, in researching on the various energy products that is sufficient for the Chinese market. An example is the relationship between the company, and Qingdao institute of Bioenergy, and Bioprocess technology. The two are working together to develop biofuel energy for the Chinese economy. Advances in technology, and new gas and oil finds which are difficult to extract presents the company with an opportunity to innovate, at the same time it is a challenge. For instance the company projects an increase on the demand of energy products, by the year 2050. To satisfy these demands, the company must adopt an innovative culture, and develop machineries that have the capability of extracting oil and gas from these sources (Bruijn et al, 2002). For instance, the company has identified sites that contain gas in impermeable geological formations. These gas deposits are found in United States of America, and to extract them, it requires it requires innovative drilling techniques and extraction methods. On this note, the company looks for other sources of gas and oil, so that they may extract them, and distribute the products to the market. On this note, the company projects to find new energy sources in China and Australia, and unlock them for purposes of developing energy products (Jordan, 2001). The company does not only involve innovation in the extraction of oil and gas. Technological innovations are also depicted on the products of the company. The company has among its staff talented engineers and scientists whose role is to create and develop petrochemical products, and their related energy products. There other role is to advice the business organization on the impact of various technological innovations. They device strategies that will help the company overcame its technological problems, giving it an edge over its main competitors. Through the hardwork of these engineers, the company developed products such as, Shell Rimula, an heavy duty diesel engine oil (Jonker, 2007). The lubricant has the capability of withstanding unfavorable temperature from the outer space, while performing its function. On this note, it is the culture of the organization, for its engineers to develop products whose main aim is to satisfy the needs of the customers. The company identifies the need of the energy efficiency, the need of minimizing lubrication costs and the various legislations that govern carbon emission as the driving force of their lubricants innovations (Carroll, 1999). On this note, the company invests heavily on lubrication research, and it uses an approximate amount of $ 1.3 billion annually. The company involves its own customers in the research and testing of the lubricants. This makes the company to develop products that are needed in the market, increasing its revenue and profitability. The company does not only focus on technology, but also on business strategies. For instance Shell Company managed to acquire Arrow energy, an Australian energy company. The deal was worth 3.2 billion dollars, and the objective of this venture was to supply liquefied gas to the Asian markets (Jonker, 2007). These innovative tendencies by the company are meant to improve their business activities, and to develop new technologies that will help in opening up new markets for the company (Jordan, 2001). These innovations have an adverse effect on the organization, in relation to the perspective of change. The company advocates for innovation, and a change in my management might try to influence new cultures within the organization (Marcel et al, 2006). They might face resistance in the process of changing the culture of the organization. In case the new management might want to continue with the policy, it will take time before they are oriented with the innovative practices of the company. A change in the management will create inconsistencies, in the innovative tendencies of the company. A company that responds best to a change in management is one which is prepared for such a change (Jonker, 2007). It is better to psychological prepare employees for a change in the management, and establish structures that will mitigate against inconsistencies that might arise from such changes. Inconsistencies will arise if the new management shows some signs and symptoms of inconsistencies to the culture, value and norms of the organization. However, if the new management promotes the values, culture and beliefs of the company, then the employees will continue to develop new ideas that will propel the company to growth. The following are the organizational cultural barrier of innovation at Royal Dutch Shell (Bruijn et al, 2002). The four divisions of the company are independent of one another. They only work together in special circumstances. This is a barrier to innovative practices in the organization, because the divisions of the company have to coordinate together, to identify the various needs of their customers. Another cultural barrier to technology is the bureaucratic channels of decision making. Before any important decision is made, the board of directors has to approve it. They may either reject or approve the idea. Even though the company encourages ideas on its business strategy, its main focus is on technology, and it invests heavily on technology, at the expense of other divisions of the company, such as marketing, distribution and transportation. Despite these barriers to innovation, there are cultural values in the organization that encourages innovation. These values are (Carroll, 1999), The desire to satisfy the customerà ¢Ã¢â€š ¬Ã¢â€ž ¢s needs. The desire to improve profitability and growth of the company. The desire to capture new markets, and exploration sites. It is possible to address the mentioned barriers to innovation at Shell Company. One of the ways of addressing the problem is to integrate the four divisions of the company, by creating a communication liaison office. The responsibility of this office is to share information on the performance and operations of the four units to various heads of the units under consideration. This will enable the organizations to develop ideas that are convenient, and applicable to the four divisions under consideration. Another method is to increase the number of days that the board of directors should sit, and deliberate on the ideas on offer. This will result to a quicker implementation of an idea, therefore increasing the efficiency of the organization. The company should also invest on other areas of its operations, such as marketing, transport, and distribution. By doing this, the company will not only use technology to develop products, but it will also ensure that the products are effectively distributed, and sold to the market.

Alexander Popes An Essay On Man -- Alexander Pope An Essay On Man

Alexander Pope's An Essay On Man Alexander Pope's An Essay On Man is generally accepted as a wonderfully harmonious mass of couplets that gather a variety of philosophical doctrines in an eclectic and (because of its philosophic nature) antithetic muddle. No critic denies that Pope's Essay On Man is among the most beautifully written and best of his works, but few also deny that Pope's Essay On Man is an incoherent conglomeration of "incongruous scraps" ("A Letter..." 88) of philosophical axioms. In forming An Essay On Man into perhaps the greatest philosophical poem ever written, Pope masterfully incorporates allusions and metaphors in which to constrict a world of meaning into the compact work that verse must be, in comparison to prose. Perhaps, then, Pope's greatest flaw is that, because a work of philosophy must be coherent and complete in order to be successful in most cases, An Essay On Man is too difficult to decipher because the structure and sequence of the work, as well as allusions and metaphors, while ad ding to the quality of verse, diminish the quality of the philosophical work. Pope's only mistake in writing An Essay On Man is his attempt to fit too much information into such a compressed work. However, viewed as separate thoughts, the majority of passages in the Essay seem to hold true - not a central and coherent truth, but an "angular and splintered" truth (De Quincey 224). As a philosophical argument represented in verse, the simplification of so many varying theories cannot be avoided. While the Essay lacks central doctrinal coherence, it still succeeds as a poem, even at the expense of its philosophy (Edwards 37). One must also recognize the greatness of the work itself, despite its lack of centra... ...ondsworth: Penguin Books, 1971. 224. Edwards, Thomas. "The Mighty Maze: An Essay on Man." Modern Critical Views: Alexander Pope. Ed. Harold Bloom. New York: Chelsea House, 1986. 37-50. Hazlitt, William. From "On Dryden and Pope." Penguin Critical Anthologies: Alexander Pope. Eds. F.W. Bateson and N.A. Joukovsky. Harmondsworth: Penguin Books, 1971. 197. Keener, Frederick. Introduction. An Essay on Pope. New York: Columbia University Press, 1974. 8. Magill, Frank, ed. Critical Survey of Poetry: Revised Edition. Vol. 6. Pasadena: Salem Press, 1992. 2632-2635. Pope, Alexander. An Essay On Man. Ed. Maynard Mack. Twickenham Edition. London: Methuen, 1950. Warton, Joseph. From "An Essay on the Genius and Writings of Pope." Penguin Critical Anthologies: Alexander Pope. Eds. F.W. Bateson and N.A. Joukovsky. Harmondsworth: Penguin Books, 1971. 111-115.

Irving Penn :: essays research papers

Irving Penn has always strived for the best presentation of his work, he has become a master printer, revitalizing the platinum-palladium process as well as working with new techniques. The combination of innovative photography and meticulous printing has made Irving Penn one of the most significant photographers of the twentieth century. "Photographing a cake can be art," Irving Penn said when he opened his studio in 1953. Before long he was backing up his statement with a series of advertising illustrations that created a new high standard in the field and established a reputation that has kept him in the top bracket ever since. Penn has won renown as much in editorial photography as in advertising illustration, and his innovations especially in portraits and still life have set him apart stylistically. In later years, he turned to television commercials as an outlet for his unique talent. One of the most imitated among contemporary photographers, his work has been widely recognized and applauded. Irving Penn was born June 16, 1917 in Plainfield, NJ Educated in public; he enrolled at the age of 18 in a four-year course at the Philadelphia Museum School of Art, where Alexey Brodovitch taught him advertising design. While training for a career as an art director, Penn worked the last two summers from Harper's Bazaar as an office boy and apprentice artist, sketching shoes. At this time, he had no thought of becoming a photographer. Milestones In addition to his work for Vogue magazine (the American, British, and French editions) Penn has been represented in many important photographic collections, including those of the Museum of Modem Art, the Metropolitan Museum of Art, the Addison Gallery of American Art, and the Baltimore Museum of Art. In 1958, Irving Penn was named one of "The World’s 10 Greatest Photographers" in an international poll conducted by Popular Photography Magazine. Penn’s statement at the time is a remarkable summation of purpose and idealism: "I am a professional photographer because it is the best way I know to earn the money I require to take care of my wife and children." His first job on graduating in 1938 was art director of the Junior League magazine, later he worked in the same capacity for Saks Fifth Avenue department store. At the age of 25, he quit his job and used his small savings to go to Mexico, where he painted a full year before he convinced himself he would never be more than a mediocre.

I Want a Wife: a Wife or a Servant

Many wives sometimes feel unappreciated, neglected, and often used; which sometimes may lead to speaking out loud for themselves. This was the case with a woman in the 70s named Judy Brady. In 1971, Judy Brady’s essay â€Å"I Want a Wife† was in the first edition of Ms. Magazine; which targeted the inequality that was promised to women at this time. Being as the 70s was a time when women constantly struggled for equality and rights, Brady has some very interesting views on the term â€Å"wife.† Brady begins her thought process after hearing from a male friend who has recently become divorced. With him being single, and looking for a new wife; it occurred to Brady that she too wanted a wife of her own. Brady states throughout her essay reasons why she would want a wife, making them very bold and easily understood. â€Å"I want a wife to take care of my physical needs.†(525) and â€Å"I want a wife who will keep my clothes cleaned, ironed, and mended†¦Ã¢â‚¬  (525) are just a couple of reasons Brady gives for wanting a wife. Women in the 70s were often looked at as almost subhuman, making them stand up and speak for themselves. Brady clearly does not want a wife of her own, but is merely trying to make a bold statement to readers of this magazine. In doing so, she is trying to help the reader understand how hard a wife works and how easily they are taken for granted. Brady makes her voice heard by using a satirical form of writing, and by doing this; she makes a very good point. Many men in the early 20th century viewed women as a pedestal by which they relied on for their everyday needs. The sarcasm of the essay shows the reader how a wife feels about how she is treated. Brady states in her closing sentence, â€Å"My god who wouldn’t want a wife?†(525), which basically states that wives are unappreciated and over worked in many ways. Brady’s essay is one that could have both good and bad reactions from its readers. Brady goes on in her essay as if she wants a wife to pick up the duties of her everyday life so that she may pursue her dreams. Many women of the 70s were beginning to take a stand on women’s rights, so this particular audience would have agreed with Brady. Statements such as â€Å"I want a wife who will take care of the details of my social life. When my wife and I are invited out by my friends, I want a wife who will take care of the babysitting arrangements.†(525), sounds very appealing to the women of this time. On the opposite end, many wives could be offended by Brady’s essay. Some wives of the 70s enjoyed the life of a housewife. People that were raised in the early 20th century were always taught that the women took care of the family’s needs, which included the husband. Although this was a shrinking percentage of women, they still must be considered within the reading audience. By making her voice heard, Brady makes a clear point that she is tired of being over-worked and unappreciated. Most anyone could easily agree that wives in early 20th century America were completely unappreciated, and often used; while others could also disagree, as they enjoy staying at home and slaving over everyday chores. Overall, Brady’s essay was well-written, and the point was made clear enough so that all Americans would know that some housewives just can’t be silent any longer.

Tourist Satisfaction Towards Tourist Facilities

Tourism sector has become the third largest source of income from foreign exchange in Malaysia and Melaka is one of the most significant tourism destinations in Malaysia. Tourism sector has helped Malaysia in many ways. Some of the positive sides are that it helps to increase Malaysian quality of life, and promote Malaysia as a fine and save country to visit. As a world class tourism destination nominated by UNESCO in 2008, Melaka has served many tourists throughout the world. Since 2008, many of the study done were focused on heritage conservation and culture appreciation. A study of service quality is important in order to learn on tourists’ satisfaction towards tourists’ facilities. In tourism management, tourists’ facilities are essential to gain tourists’ loyalty, trust and satisfaction. Based on the survey and evaluation, the basis for recommendation and improvements can be allocated for upgrading the physical plan. This research therefore focuses on international tourists’ satisfaction on tourists’ facilities and Melaka has been chosen as the case study. This research’s objectives is (a) to identify tourism facilities needed by the tourist in Dutch Heritage Trail, Melaka. (b) to determine tourists satisfaction levels on tourism facilities. (c) to identify the issues related to tourism facilities. (d) to recommend possible improvements to improve the tourism facilities. This research analysed the current tourists’ satisfaction towards tourists’ facilities in Melaka Heritage Sites. To do so, 100 sets of questionnaire were distributed among the international tourist in Melaka who has experience tourists’ facilities for the purpose of data collection. The data collected were further analysed by carry out Relative Important Index (RII) and spearman test. The results shows that tourists were unsatisfied in certain tourists’ facilities existed despite the fact that Melaka Heritage Sites is the one of the significant tourism destinations in Malaysia. Besides, the results also revealed that there is significant relationship between some of the respondents groups and satisfaction level of tourists’ facilities. Some of the issues identified in this research were cleanliness, pedestrians, quality of information given to tourists and money changes or ATM machines are taken into consideration. Therefore, several suggestions and recommendations were formulated to enhance the existing service quality of tourists’ facilities based on the respondents’ feedback.

Summer and People

India is a tropical country. Here Summer Season is felt more prominently than any other season. Ordinarily, we begin to feel the summer heat from the month of April to the second week of June. This season is remarkable for the heat. People suffer from terrible heat right from the morning till the midnight. In the morning people feel a gentle breeze. Then the sun rises and the horror of the heat commences. All the activities of the people are done with a little comfort only in the morning time. As the sun rises heat is felt.People are afraid to go out. Due to terrible heat, streets and roads become lonely. Those who take up some journey in day time get tired very soon. Very often they are affected by the sun-stroke. Dehydration occurs as body sweats heavily. If we do not take plenty of water, we break down. The mid-day is the most horrible and unbearable part of the day. Birds and other animals take rest. Sometimes wind blows carrying hot particles of dust. Sometimes there is no wind. There is only radiation and heat. They sit under the shade of trees.Still there is no relief from the heat. They frequently feel thirsty. People keep their cattle confined to the shed. This hot condition prevails up to four o'clock in the afternoon. Although the sun comes down in the sky the blazing heat does not decrease. When people come out, the skin of their body feels burning. Ponds and pools dry up. The water level in wells also goes down. People often walk miles and miles to fetch water. If there is scanty water in a pond, people use that water for all purposes. Thus, the unhygienic situation is created.Of course, the development of science has given us coolers and fans to fight heat. This is possible only on the part of the rich. In Summer Season, violent thunderstorms arise in afternoon. They bring showers very often. People get relief from the painful heat. Schools and Colleges remain closed for Summer Vacation. Government offices function in the morning only. Cold drinks , lasi and sharbat are sold in specific stalls. Children run for ice-creams. In this season we get several fruits such as mango and jackfruit, etc.

Education Is Not the Key to Success Essay

Unfortunately, as the years went by, the idea of â€Å"Education is the key to success† got more, and more  enforced. People eventually started to believe that education was the single way to succeed, and the  only thing needed for success. Despite the fact, many Americans believe a college degree will lead  them to be successful, in reality, education is not the solitary way to succeed. Not everybody can receive an education, or even an excellent education from a â€Å"decent academic† college/university. There are many students who have no desire to attend college and who  would be much better off if they received training that would qualify them for a better- paid job with  just a high school diploma† (Finneran, 22). Many students today that are receiving a secondary  education are either doing it because they think it is the right thing to do, or because their parents told  them that the only way to succeed in today’s world was through a c ollege degree. Parents put a lot of  pressure on their children when it comes to college, and receiving an education. Some students are so  overly pressured that they believe that in order to be somebody n life, he/she must both attend college,  and receive a college degree; if it is possible go beyond bachelors. What many students and parents fail  to comprehend is that book learning is not the only thing needed to succeed. Success is made up of many skills; sure education is a building block of it, but it is not the key  to it. Success can be different for everybody. There are many careers out there that pay a good amount  of money and do not require a college degree. Some examples of careers that do not require a college  degree are: Police men, Dental Hygienist, Online Advertising Manager, Web Developer, Insurance agent,  Mechanic, hair stylist, construction, electrical technician, etc. If a person wants to be a police all he or she  needs to do is obtain 60 credits in any courses and go on to learn the skills he or she really needs for his or her  career. Education or book learning had nothing to do with the success of those people that chose to take  another path rather than the typical one (education). People can be successful in any field with the right  skills. Book learning has a lot to do with the knowledge a person has, but not with the skills a person  has. There are many A+ graduates out there that cannot get a job, or are stuck working at a place that had  nothing to do with their degree. A numerous amount of students in college care more about grades  than knowledge; some graduate having forgotten everything they ever learned. So there goes a college  graduate with little knowledge and no skills. Can a person like that succeed? No. That’s why education  is not the key to success. People cannot just go to college and expect that passing classes will get them  to succeed. The main thing a person needs in order to succeed is drive, motivation and passion. He/she has  to know what their end goal is and what they need to do to get it. â€Å"Commit to the achievement of the  elusive goal in your life† (Arcement, 101). The person has to go about learning what skills will take her  or him to be successful. One of the main skills a person should have is persistence. A person must  always keep going after his or her goal even if it takes years to reach. â€Å"Persistence takes discipline. Discipline is doing what you need to do, even though you don’t feel like doing it† (Lyman, 4). Two other  skills a person needs, is to be friendly, and kind. Being nice and friendly is significant. Like Lyman said,  being kind is important because it will beothers that will help a person be successful. Other people will  help a person get to where he or she wants to be. They will help the person envision what they want  and obtain a job. They will also help a person gain opportunity. People like to help others, but only if  the person is nice and friendly. Others want to have people with those qualities around them. Besides persistence and being nice and friendly a person also needs to have other life skills in order  to succeed. One of the skills a person needs is public speaking. A person needs to be able to express  themselves clearly in front of a group of people. â€Å"People who are effective speakers come across as  more comfortable with themselves, more confident, and more attractive to be around† (Wax, #1). Another skill is self-management, and the skills needed to obtain self-management are: strong sense of  discipline, sturdy organizational skills, and impressive productivity habits. A person needs to keep him  or herself on track. A third skill that a person needs is to know how to network. Knowing how to  network can build relationships nd those relationships can help a person land a job or career and take  them one step forward at being successful. These skills are really important to have. There are more skills that are really important to have in order to be successful in life, in a job,  or in a career. A person needs to know how to make effective decision making. â€Å"Being able to take  over the scene and respond quickly and effectively is what separates the doers from the  wannabes† (Wax, #6). Another skill that a person will need is time management. A person needs to  show that he or she is hungry for success and that he or she wants to be where he or he is at. What  employer would want to hire a person that will always be late? None. People should not be pressured to do something that they don’t want to do; parents should not  pressure their children into receiving a college education and obtaining a college degree. As it was  shown and proved, having a college education and obtaining a college degree can help you succeed, but  is not the key to success. In order for a person to succeed, he or she needs to have more than just bookà ‚  learning. A person needs to have skills to go with his or her career, job or education.

The Great Gatsby by F. Scott Fitzgerald Research Paper

The Great Gatsby by F. Scott Fitzgerald - Research Paper Example The notion of disillusionment is a characteristic of his life, but not in such a pronounced way as Gatsby or even his friend, Tom, and indeed, most of the major characters of the novel. Nick is from the US Midwest, but travels to New York in order to learn the bond business.[Fitzgerald 8]. It is worth noting that his profession is in many ways the very back-drop to the roaring twenties. It was the era of extreme prosperity brought about by healthy stock-market which would eventually crash and in turn, be a main catalyst and cause for the Great Depression. Nick moves into a Long Island community known as West Egg where his next door neighbor is Jay Gatsby – the main protagonist of the novel and of course, the source for the title of the work. The theme of disillusionment is typified in the character of Nick on a number of levels. First, his pursuing a life in the 'East' is the most general area that defines most of the action of the novel, but is proclaimed in the end as a mist ake: â€Å"After Gatsby's death the East was haunted for me like that, distorted beyond my eyes' power of correction. So when the blue smoke of brittle leaves was in the air and the wind blew the wet laundry stiff on the line I decided to come back home.† [Fitzgerald 140]. As narrator, the story is seen mostly through Nick's eyes. So, he is the figure who interprets for the reader, the decadence of Gatsby's life, the shallowness of the characters – such as the affair that Daisy carries on with Gatsby and the affair that her husband carries on with Myrtle, and finally, the conflicts most of the characters have over their pursuit of wealth and the emptiness of its acquisition. The emptiness of acquiring wealth and status is unquestionably one of the constant themes of the book. In many respects, it is embodied in the figure of Daisy Nick's cousin and her husband Tom: â€Å"They were careless people, Tom and Daisy--they smashed up things and creatures and then retreated back into their money of their vast carelessness, or whatever it was that kept them together, and let other people clean up the mess they had made† [Fitzgerald 142]. One of the core plots of the work concerns Gatsby's pursuit of Daisy. Initially he had met her when he was a young soldier in Louisville before going to Europe to War. While she promised to wait for him, she wound up marrying Tom because of his wealth and because her family approved of the relationship. In other words, she gave up a relationship built on passion for a life of security – however much she carries a lot of disdain for her husband, Tom. Gatsby's life is probably the most disillusioned compared with all of the characters. Gatsby is from a poor family, and when he met Daisy as a young soldier, he lied to her about it because of the shame and also the insecurity of feeling that she would not like him if he didn't have that type of foundation. In a sense, he was right about the latter part given th at Daisy does decide to marry Tom because of the security element. Gatsby goes to extreme lengths in order to reverse his fortunes. And, this involves both legitimate but also illegitimate business interests. He is involved with organized crime which is something that reflects the era of prohibition, but also, something that reflects the extremes that he is willing to go to in order to obtain Daisy. This is not a line that Nick crosses for approximately the same goal. The disillusionment of his pursuit is articulated in the following: â€Å"

Implications Of Business Ethics For Quality Management Essay

Implications Of Business Ethics For Quality Management - Essay Example Most managers are aware of the need to re-evaluate their priorities and approaches to conducting business (Heller, 2006) so that most adopt ways to improve "corporate image" and business standards with the understanding of the origins of ethical thought with reference to codes of ethics (McNamee, 1992). 2. Evaluating the self for improvement and development could mean combining personal care with control of processes to achieve the highest level of quality in business and management (Fisscher and Nijhof, 2005). In this process, the manager must define his own and the organization's strengths, detail weaknesses, ready to seize opportunities and acknowledge threat with preparation. Once again, Heller (2006) emphasized agility in this aspect. Personally, I may include personal and academic achievements and personal attitudes such as boldness, hardworking, honesty and integrity as my strength. These attributes cannot be easily taken away from me and is a part of me that goes where I am. Therefore, knowledge and skills gained, all the things I have undergone while learning, my experiences and the values I have cultivated and maintained are my own treasures that I can use in present and future endeavors. Weaknesses include impatience due to age as most youths like me crave for a fast, active lifestyle and working environment. Results are wanted immediately, which could be futile at times, but can cause anxiety even in a short time basis. Another weakness could be a lack of work environment political knowledge. As most organizations have a socio-political atmosphere, my lack of exposure may cause work-related stress and conflicts with inter-personal relations. Opportunities include career expansion and endless possibilities, self-improvement, career specialization, access to more and specialized data and information.

Crime Pattern and Environment Essay Example | Topics and Well Written Essays - 1750 words

Crime Pattern and Environment - Essay Example It is a process where the detectives try to trace the path of the criminal using specialised tools. They cover an entire area where the crime has been taking place and put it on radar, tracing the possible movements of the criminal through previous precedents. It involves the mental psychology of the criminal as well as once the criminal has committed a crime and moved on to another area, the detectives then try tracing the path from one place to another, understanding the movement of the criminal in order to catch him. Originally it was applied in cases of serial murder, rape and bombings, it is now frequently being used in robbery, burglary, arson and fraud cases as well. This methodology evaluates the location of connected serial crimes in order to figure out the most probable area for the criminal activity. The idea was propounded by Kim Rossmo, who in 1995 wrote a doctoral dissertation on this aspect. This methodology was then taken into practice by the Vancouver Police Department. Rossmo was Vancouver based detective who pioneered this methodology. He then developed a computer programme known as Criminal Geographic Targeting which is used as a tool to trace criminals. Geographical profiling helps to analyse the abundance information via geographical links in order to apprehend the movement of the criminal. It involves having a large pool of information as the first step to gain an understanding on the whereabouts of the criminal. Once the information arrives at the hands of the investigators, geographical profiling helps the detectives to marrow down the area within which the crime has been taking place for better accuracy. â€Å"Geographic-profiling consists of both quantitative (objective) scientific geographic techniques and qualitative (subjective) components e.g. a reconstruction and interpretation of the offender’s mental map.’ The primary geographic technique is a computerized system known

Collaborative writing Assignment against Euthanasia Essay

Collaborative writing Assignment against Euthanasia - Essay Example Besides, there are critical aspects of medical profession that need to be taken into consideration as far as doctor’s role in physician-assisted suicide is concerned (Jeffrey 76-8). The society put their trust on doctors as having moral responsibility of keeping the patients in state of life in line with their Hippocratic Oath. There are several arguments that attract the opposition against Euthanasia that seems real if given critical analysis. Legalizing euthanasia will create a legal loophole that can be misused by the doctors in regard to physician-assisted suicide. One such legal aspect is possible â€Å"slippery slope† from the process of euthanasia to murder. This will particularly target the poor and disabled people who may not sustain prolonged medical monitoring condition and expensive medical bills. The principle of life requires sustained help and medical support to an individual with the cardinal goal of saving life. In this respect, the aspect of socio-economic ability is not considered (Kopelman 87-9). However, in reality medical cost for some conditions requires funds which may exhaust a family and render the hospital or doctors financially incapacitated to continue offering services. For the poor and the handicap, this may compel the doctors to initiate physician-assisted suicide as a way of eliminating the cost factor. There is possible legal incentive that this doctor’s right may create to the insurance firms that may resort to termination of life with the aim of saving money. This is unfair and highly unethical in line with the common moral tenets of businesses practices and medical code of ethics. The aspect of deliberate killing of the poor and the disabled if this practice is legalized evokes the concept of Ethics which can effectively convince the proponents to think otherwise. According to Jeffrey (pg.20), â€Å"Clearly, it would be unwise to give doctors the power to issue lethal prescriptions for the

Measuring Customer Satisfaction Term Paper Example | Topics and Well Written Essays - 1000 words

Measuring Customer Satisfaction - Term Paper Example Measuring Customer Satisfaction There are many possible dimensions that a company could take to measure customer satisfaction. These may include measuring; quality of service, swiftness of service, pricing, grievances or problems in the delivery of a service, trust in the company staff, the accessibility and the relationship between customers and the company, a description of other services needed, and the company’s positioning on the consumers’ minds. Very often, key long lasting adjustments which incorporate the customer preferences require an overhaul within the organization. Measures aimed at training of the employees, and ensuring cultural change, have been attributed to best customer satisfaction levels. The basic business goals should prevail, however. These include; making sure that the outcome of customer satisfaction does not eat into much of the company profits or cause more customer churn. Additionally, increased market shares, stronger brands and brand name, and satisfied staff are other important organizational aspects, which should not be sacrificed. Nonetheless, a company must be ready to pay a price for guaranteeing customers of satisfaction. Costs will soar. More time will also be spent on preparing an action plan. According to Brady, Voorhees, and Brusco (2012), employee training may be needed to enhance the customer service. It is notable, therefore, that the repercussions of measuring customer satisfaction may be quite involving and the successes of such initiatives depend on the positive input of the senior executive teams. Contact with customers The easiest way to establish how customers receive goods and services and what they expect of the company is to talk with them (Zamil, & Shammot, 2011). Addressing each customer individually, regardless of the number is one of the best ways to achieve customer satisfaction. This approach is beneficial because an organization will get an individual response from each customer. The use of this method results in the collection of different information based on the dimension of the qu estion or the customer understanding. The use of customer surveys involving standardized questionnaires ensures that a company will gather uniform and necessary information from the customers. The use of a questionnaire will

Agencys Law and Ethics of Hiring a Diverse Workforce Essay

Agencys Law and Ethics of Hiring a Diverse Workforce - Essay Example the federal government] be made free from any discrimination based on race, color, religion, sex, or national origin.† Section 717 also obligates, in part, every department and agency to â€Å"maintain an affirmative program of equal employment opportunity for all such employees† (Worth v. Jackson). The Equal Employment Opportunity Commission (EEOC) evaluated the HUD’s â€Å"affirmative employment plan† and found that it intentionally discriminate against sex and race in violation of the equal protection guarantee. The case that was filed against HUD was for a permanent injunction of the agency’s â€Å"affirmative employment plan† (AEP) and the discriminatory practices contained in it (Center for Individual Rights, nd). This also violates the new discrimination criteria of EEO that states â€Å"maintain recruitment, hiring, job assignment, and other work policies that have â€Å"an adverse impact on minorities and women and are not justified by business necessity† (EEOC, nd) The issuance of â€Å"Guidance on LGBT Housing Discrimination Complaints expanded the coverage of the nondiscriminatory clause in the Fair Housing Act to include not only discrimination in race, color, national origin but also gender orientation such as those LGBT. This has affected not only the external customers of Department of Housing and Urban Development but also included its personnel management practice. This translates to the hiring and general personnel management practices of the organization. In a guidance issued by the U.S. Department of Housing and Urban Development (HUD) it announced that it would expand the coverage of non-discrimination to the lesbian, gay, bisexual and transgender (LGBT) individuals and families consistent with the Fair Housing Act. Addressing the issue of Lesbian, Gay, Bisexual and transgender ensures that the workplace has a diversified pool of talent where the basis of selection and recruitment is dependent on the skills and competence of an individual

IT project management Assignment Example | Topics and Well Written Essays - 2500 words

IT project management - Assignment Example It is a field that gives and collects all the services and processes that have a relationship with computing of data. Projects are one of the best practical experiences that are meant to achieve goals for the technology. They are normally endeavors that are temporal by having the start and end date and at the end a goal is achieved. IT Project management is the key role and responsibility of project managers to use in order to achieve the desired goals. The projects need some methodologies and processes including the tools which assist in the planning, moderation, and execution of the projects. The managers in the projects are the ones who are in charge of the gathering and organization of the resources needed in the development of the project. They also direct the usage of the resources in order to achieve the best production and results of the project. The IT project managers only manage the project relying on the data management and the information that is collected. It is the duty of the IT managers to ensure that the highest productivity is achieved from the project (Kerznar 2002). Software management is another key in maintaining the IT Project because it has the ability and capability of giving accurate information on the data being collected. Data that is being collected goes through stages for the result of the project to become successful. It is the duty of the staff management in the project staff to learn to solve large problems that are very crucial in the IT management team. In the management of projects, finding the solutions is moving to another world whereby the software is treated as a service. This optimizes the requirements needed in the IT project as directed by the project manager. Most of the tools used in the IT project are web based making the information of the project not to be in one place. This makes the project to have several database points creating communication that is quick

Three Different Type of Family Essay Example | Topics and Well Written Essays - 750 words

Three Different Type of Family - Essay Example I was supposed to be at the Saudi Embassy by 11:00 o’ clock. I was in West Los Angeles. My heart was beating fast and I was immersed in perspiration beads. I feared that I might miss the opportunity to apply for the passport in time. It had taken a lot of effort to get the date for application and I could not afford missing that opportunity. I managed to reach the Saudi Embassy in ten minutes. I was pleased I was not quite late, but the staff did not cooperate with me the much I expected them to. They referred me to one another which frustrated me. Anyway, I managed to apply for the passport. I had not done the breakfast to my full and was feeling really hungry. Since morning, I had been moving here and there in frustration. I was overwhelmed with anxiety and wanted a good lunch to energize myself. I was feeling very low and was red in the face. It felt like I was having a very high blood pressure. On my way to Santa Monica, I drove across my girlfriend’s favorite pizza restaurant. Suddenly, I felt a cool breeze filling me. I wondered if love was powerful enough to make me happy at this point in my life when I was feeling very low. My blood pressure started to regulate. I decided to have the lunch, so I parked my car aside the restaurant. Even before I had entered the restaurant, I knew where I was going to sit or what I was going to order. I planned to occupy the same table where my girlfriend and I had sat the last time and order the same meal we had had then. But unfortunately, that table was already occupied by a family. There were a total of three families in the restaurant. The family occupying my table had four members in it; a father, a mother and two sons. This was the first family. It felt very much like a projection of my dream family, wherein I would have two sons from my girlfriend. The family sitting on the left of that table had two members in it. There was a man a child. The man seemed like the father and the child seemed like his son. This was the second family. To the right was another family with six people in it. There was a man and a woman that seemed like a husband and a wife. To the left of the husband were two sons. In between the husband and the wife was a one year old child, and to the right of the wife was a daughter. This was the third family. The first family was a dual parent family. The sons had their biological children with them. The second family represented single parent family. The mother had left the child’s father and had married her lover. The child had no sibling but had his biological father with him. The third family was a merging family. In between the husband and the wife was their biological child. To the right of the wife was the daughter from her previous husband. To the left of the husband were the two sons from his previous wife. The first family was a biracial family. The wife was African American whereas the husband was Caucasian American. The sons had tanned skin whi le the color of one son was darker than the other. The second and third families were uniracial in that all members belonged to the same race. In the second family, both the father and the son were Asian Americans. They seemed like Indians that had immigrated to the US. The third family was of Caucasian Americans. All family members were white. It seemed like the girl’